Category: Internet Marketing Blog

  • The Rise of AI Writing Tools in Digital Marketing

    The Rise of AI Writing Tools in Digital Marketing

    Posted by Surgeon’s Advisor

    Artificial intelligence (AI) is such a huge part of our lives now that we often don’t think twice about using it for day-to-day tasks. For example, AI can help us create playlists, log into accounts, and control everything from thermostats to lawn sprinklers. But how effective is it for creating content for your healthcare business? […] Read more

  • Core Web Vitals For Better Site Speed

    Core Web Vitals For Better Site Speed

    Posted by Surgeon’s Advisor

    How often do you think about site speed for your medical practice website? If you’re like many doctors, you probably haven’t given it much thought at all. It’s an often overlooked factor that could be affecting your site’s performance.  As a plastic surgeon or another medical professional, you probably rely on before and after images […] Read more

  • Why Choose Surgeon’s Advisor?

    Why Choose Surgeon’s Advisor?

    Posted by Surgeon’s Advisor

    After nearly 20 years of experience working with some of the most successful medical practices in the U.S. and abroad, Surgeon’s Advisor is an industry leader in digital marketing tailored specifically for medical professionals just like you. What sets us apart from agencies? Simply put, we put our clients’ success above all else. At Surgeon’s […] Read more

  • Importance of Google Posts to Online Reputation Management

    Importance of Google Posts to Online Reputation Management

    Posted by Surgeon’s Advisor

    These days, many businesses are worried about creating the perfect online posts for sites like Instagram, Facebook, and Twitter. While these websites are important for your online reputation, you should consider the importance of Google Posts when optimizing ORM.  Online reputation management is key when trying to create a positive public image for your brand […] Read more

  • What Your Search Intent Says About Your Physician Site?

    What Your Search Intent Says About Your Physician Site?

    Posted by Surgeon’s Advisor

    In today’s competitive market, your website will play a major role in attracting new clients to your medical practice. You may already be aware of SEO strategies such as implementing keywords on your site to bring in search traffic from Google. However, one important factor that’s often overlooked is search intent. Search engines like Google […] Read more

  • How Important Are Reviews for Physicians?

    How Important Are Reviews for Physicians?

    Posted by Surgeon’s Advisor

    Now that most marketing takes place online, physicians across medical specialties typically have their practices listed on various online business directories, healthcare platforms, and within Google’s business listings. Many of these sites offer former and current patients the ability to leave physician reviews and star ratings to describe their experiences.  It always feels good to […] Read more

  • How is Dental SEO Different From Traditional Marketing?

    How is Dental SEO Different From Traditional Marketing?

    Posted by Surgeon’s Advisor

    As a dentist, your primary objectives are probably very simple: to serve your patients while making a good living. While this is simple in theory, it’s much more complicated in practice.  You can’t just expect people to walk into your office and trust you to work on their teeth. Marketing is necessary for any business, […] Read more

  • Google Business Profile Features That Help Your Medical Practice

    Google Business Profile Features That Help Your Medical Practice

    Posted by Surgeon’s Advisor

    Google’s search engine is one of the most important websites in the world. If you want to find something (or be found) on the internet, Google can help. But finding the information you need from a search engine is usually a lot easier than helping people find your business. If you own a medical practice, […] Read more

  • How Your Medical Practice Can Benefit From Our Chat Services

    How Your Medical Practice Can Benefit From Our Chat Services

    Posted by Surgeon’s Advisor

    If you want to make your medical site more visitor-friendly, then it might be time to learn more about it. Automating customer service through chatbots has helped various industries convert website visitors into long-term clients. As a medical professional, you can also reap the benefits of chatbots for your medical services site.  With that said, […] Read more

  • How Poor Page Experience Affects Your Medical Site

    How Poor Page Experience Affects Your Medical Site

    Posted by Surgeon’s Advisor

    In 2022, SEO (Search Engine Optimization) is more important and more complex than ever before. In a competitive industry like healthcare, showing up on the first page of search results can make the difference between a fully booked practice and scrambling to find new patients. But is your website up to Google’s standards? Poor page […] Read more