The short answer is yes. Having a YouTube channel will improve your SEO.
But why does it matter? First and foremost, Google owns YouTube, and in effect, it’s an extension of its search engine. When a prospective patient Googles a surgeon, practice, or even a procedure, YouTube videos appear in the search results. This means that they may watch the video which could potentially lead to a consultation request or at the very least exposure for your practice.
Ok, so now that we know YouTube matters for SEO, how do we control it? Take advantage of it? By naming each video properly, including links to your site, as well as adding good keywords you can improve the odds of your video appearing in the search results.
Bottom line: if you don’t have a YouTube account, you should add one. It will definitely improve your visibility.
Better yet, allow Surgeon’s Advisor, a top internet marketing company do it for you!