How many searches

How many searches for plastic surgery are there each day? And how do I market to the ones applicable to my practice?

We have identified over 100,000 searches PER DAY for various plastic surgery related phrases. That is a huge number of searches! To target the ones applicable to your practice, you want to use a program like WordTracker which lets you find what people are searching for. Then, with that information, you can market to the people performing those search exclusively. To get the best results, write a lot of content. That will keep prospective patients AND search engines comging back for more.
The Surgeon's Advisor Team